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USA 276 NE 60th Street, Miami, FL 33137

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SINGAPORE Tower, 7 Straits View, #05-01, Singapore, 018936

Services

We develop device-agnostic AP-powered XR solutions across all immersive platforms. With a complex cross-platform technology stack and a full-cycle team of engineers, spatial UI/UX and 3D, we turn complex requirements into scalable products that solve real business problems. Our fully certified team has delivered 300+ immersive projects, and our processes are aligned with enterprise security and compliance standards, including HIPAA and ISO 27001.

XR Simulations

We build truly immersive experiences that simulate a user’s physical presence in realistic or enhanced virtual worlds, offering limitless applications across industries.

Hyper-Realistic Avatars

We create high-fidelity photorealistic digital humans, life-like avatars, realistic and representative 3D depictions of users for the Metaverse and XR ecosystem, training, simulations & education experiences.

Web AR

We create rich AR/VR web-based interactive experiences that can be viewed directly in a mobile browser and do not require a separate app, simplifying use, allowing to reach out to a wider audience.

XR Trainings & Education

We create realistic, risk-reduced, gamified solutions for various training & education scenarios, where users can learn skills and procedures attached to the role in a safe and controlled environment.

3D Modeling & Animation

We create virtual counterparts and three-dimensional models of physical objects, assets, spaces, and environments, ready for XR experience and Metaverse integration. We animate 3D generated and created assets and digital objects.

Rapid Prototyping

We prototype complete XR experiences as well as XR assets, objects, environments, products, and models with optimized characteristics. We develop scalable 3D visualizations, 3D models and design immersive XR spaces & environments, and experiences.

XR Remote Collaboration

We develop high-fidelity immersive environments for remote collaboration, removing geographic distance and physical location constraints and connecting physical and remote presence in a single, interactive, responsive virtual space. We tailor-make environments for training, education, remote work, and other collaboration purposes.

Spatial UI/UX Design

We create human-centered XR interfaces and experiences that combine intuitive design, seamless interaction, and ergonomic precision — making every immersive environment feel natural and effortless.

AI-Powered Robotics

We build unique solutions that combine AI and Computer Vision (algorithm technology) that enable robots to learn from humans through machine learning and perform required tasks precisely, autonomously and without human interaction.

Digital Twins

We create hyper-realistic 1-to-1 digital replicas of physical objects, systems, assets, and entire environments, precisely mirroring their real-world appearance, behaviour, and functionality. Each 3D model is designed to capture visual detail, performance, and interactivity with exceptional accuracy for XR environments.

Our Industry Expertise

Healthcare & Life Science

Training and Education

We design multi-level, scenario-based XR training solutions that empower healthcare professionals through hands-on immersive learning. These environments allow clinicians to visualise, practise, and master complex procedural workflows both individually and in teams with greater precision and efficiency. By integrating XR into medical education, we help institutions accelerate learning, reduce training risks, and ultimately improve patient outcomes.

Medical Device and Pharma

We expand how medical device and pharmaceutical organisations use XR across research and development, marketing, sales, and client training. XR enables testing, validation, and demonstration in ways that traditional tools cannot, revealing insights into user behaviour, product interaction, and real-world performance. For medical device companies, this results in faster innovation cycles, improved usability, and higher device quality. For pharmaceutical companies, XR enhances collaboration, strengthens quality and safety standards, accelerates learning, and supports quicker data-driven decisions from development to market launch.

Patient Care

We create immersive XR experiences that transform how patients are diagnosed, treated, and supported, including in remote settings. By combining interactivity, personalisation, and accessibility, XR enables more equitable care, deeper patient engagement, and improved treatment outcomes. From rehabilitation to chronic care management, XR empowers patients and healthcare providers to connect and collaborate in entirely new ways.

Aerospace & Defence

From immersive training scenarios that allow teams to simulate complex environments and high-stakes missions to solutions supporting maintenance and operational workflows, we deliver real-time information overlays and hyperrealistic simulations that enhance readiness and precision.

XR tools play a critical role in helping aerospace engineers and industry designers create and test prototypes faster and more efficiently. They support automation, process optimisation, quality control, and equipment testing while opening new possibilities for exploration and innovation within this limitless field.

Training & Education

XR solutions ensure upskilling and deliver training excellence at the highest level. XR technology enhances user engagement by creating immersive and dynamic learning experiences that capture attention and encourage active participation.

Immersive environments improve knowledge retention, making learning more memorable and allowing participants to apply their skills more effectively in real-world situations. By integrating XR into both theoretical and practical education, institutions can significantly reduce operational costs while providing a financially efficient and high-quality approach to delivering up-to-date educational content.

XR also enables training in safe and controlled virtual environments, allowing professionals to practise complex or high-risk procedures without danger. This approach ensures continuous learning in situations where real-world training may be difficult or impossible, reinforcing safety, confidence, and overall readiness.

Public Sector

Spatial technology serves as a powerful tool for driving systemic, positive change across the public sector. It enables the creation of inclusive, sustainable, and data-informed strategies that support better decision-making, citizen engagement, and long-term impact.

XR has immense potential to improve public services and strengthen the design, development, and management of public infrastructure. By enhancing communication, increasing awareness, and fostering interactive engagement, XR paves the way for more transparent and effective collaboration within communities.

At Lucid Reality Labs, our core mission is to improve the quality of life globally through the power of XR. We are honoured to collaborate with government and non-profit organisations to address critical health and safety challenges worldwide. Our initiatives include XR training to prevent childhood drownings, reaching more than 300,000 lifeguard candidates annually, and a global awareness campaign supporting research for macular degeneration, a condition affecting over 200 million people each year.

Commercial

Embracing hyper-realistic XR experiences is becoming essential for businesses that aim to offer customers unforgettable, first-hand interactions with products and services. In today’s B2C landscape, brand loyalty is built through continuous, engaging experiences rather than one-time purchases. XR allows companies to showcase products in entirely new ways, creating lasting emotional connections and stronger customer trust.

From virtual product demonstrations to immersive training environments, XR technology opens powerful new opportunities for innovation, efficiency, and personalisation. It enables cost-effective, high-impact experiences that enhance customer satisfaction and brand value. In a world where experience defines success, XR empowers commercial enterprises to stand out, compete effectively, and redefine the customer journey.

Partners

Tech Stack

Hardware
SDK’s & Frameworks
Virtual Reality
HTC Vive Pro/Eye/Cosmos/Focus; Meta Rift S/Go/Quest 1/Quest 2/Pro; Pico Neo 2/Neo 2 Eye/Neo 3/Neo 4; Varjo VR-2/Aero/VR-3/XR-3; VR consoles (Sony Playstation); iOS and Android smartphones; Tobii Eye tracking for VR; Haptic gloves (Noitom, Manus); Noitom perception Neuron full body motion capture system.
VR Hands Tracking; Collaboration across VR/AR/MR devices; PBR and Photogrammetry; FMV; Real-time animations and voice transfer; Real-time multiplayer in VR; VR video streaming over WebRTC, Digital Twin.
Mixed Reality
HoloLens 1 & 2; Magic Leap; Nreal Light; Meta Quest see-through; Varjo XR-3.
Collaboration across VR/AR/MR devices; Spatial Coordinate Systems Sync; Realtime People & Object augmentation; Location based triggers; Hand Tracking recording; Machinery monitoring and control; Virtual beings.
Augmented Reality
iOS and Android smartphones and tablets; Wearable AR Glasses (Vuzix Blade, Nreal Light); LiDAR scanners; HypeBox - AR screens.
3D object Scanning and Photogrammetry; 3DoF/6DoF/SLAM; Object augmentation based on Image, Object, Point cloud targets; Full Body Motion Tracking with Noitom mockup suits and Facial Emotion Recording; Custom Rendering Systems; AR Facial Features Correction.
AI & Robotics
Franka Emika Panda; iOS / Arduino / Azure Kinect based depth sensing.
Robotic Arm manipulation and movement; Spatial navigation in Cartesian and Euclidean space; IK based movements for Robotic Arm; Own SDK for Franka Emika Panda.
R&D Enterprise
We operate on existing and Custom-made Hardware from Cameras, Sensors, Headsets, Embedded Devices, and Development Kits.
Rapid Prototyping; App shell and UI for a new consumer device; Scalable and Dynamic data driven User Interfaces; Rims and Wheels detection and Pose estimation; Web based AR try-on for makeup manufacturer; VR Collaboration Platform; Reliable and Fast Body Motion Tracking and Streaming; Simulation of Medical Conditions in MR and VR; Full motion Video Storytelling in VR.
VRHealthcare

Medtronic McGRATH™ MAC VR Intubation Simulation: Effective and Immersive Training for Safer Airway Management

Medtronic McGRATH™ MAC VR Intubation Simulation is a high-fidelity immersive training solution developed by Lucid Reality Labs to demonstrate the use of the McGRATH™ MAC video laryngoscope and enhance airway management training for clinicians.

VRHealthcare

Philips XR Quality Control Simulation for Cardiovascular Device Manufacturing

Philips XR Quality Control Simulation by Lucid Reality Labs is an immersive solution developed to ensure precision and consistency in the manufacturing of cardiovascular devices. Designed for quality control specialists at Philips Professional Healthcare, the experience replicates the laboratory environment in detail, providing a risk-free, high-fidelity platform for mastering complex inspection and testing procedures critical […]

VRHealthcarePharmaceutical

XR Ophthalmology Simulation for Roche — Raising Awareness of Macular Disease

XR Ophthalmology Simulation: Challenge & Context Macular disease can take many forms, e.g. age-related macular degeneration (AMD) being one of the most common conditions and the most significant cause of sight loss. The global number of people living with macular disease globally is estimated to reach 288 million by 2040. The condition today impacts nearly […]

VR

American Red Cross Lifeguard VR: Redefining Water Safety Training with Immersive Simulation Lifeguard VR Training

Lucid Reality Labs’ Lifeguard VR simulation revolutionizes American Red Cross lifeguard training with hyper-realistic water environments, data analytics, and scalable XR education.

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