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SHL MEDICAL

R&D Enterprise / Healthcare

Holographic Stand for Exhibitions

Project

Interactive holographic exhibition stand was designed and developed for SHL Medical as an animated presentation and promotional experience to demonstrate six new products. The holographic stand allowed users to learn more about the products, selecting and customizing them on the spot.

Solution

The immersive experience premiered during the Parenteral Drug Association Annual Conference 2018 (Orlando, USA), that has united over 600 medical specialists. The exhibition stand has been re-used at the Pharmapack Europe 2019 Conference (Paris, France), an annual conference that brought together 400 exhibitors and 5,250 attendees.

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